PROJECT OVERVIEW

PROJECT SCOPE

Client: Welldone
Role: UX designer, Product Manager
Project type: Ideation & Mobile app design
Deliverables: User research artifacts, strategy blueprint, sketches, wireframes, interactive prototype
Tools: Photoshop, Sketch, Marvel, Whiteboard, Google Sheets, Google slides and pen & paper.

Updated 2017

STORY

WELLDONE is a startup company based in Los Angeles, California. In an holistic health technology market saturated, the business goal of WELLDONE is to makes holistic health accessible to everyone.

With many holistic enthusiasts that struggle with information overload the client wants to provide a technology that will curate results with the approval of an highly trusted Board of Advisors.

UX Solution

From a client idea designed, through a user-centric approach, an app that provides holistic content/ services to user. A filtrable interface to navigate solutions in the holistic realm. A trust source of information curated and validated in advance from a board of advisor. Welldone will also facilitate the search of products by providing maps and prices of searched products

The Team

OUR APPROACH

Week 1: Discovery and definition sprint. This included project plan and market analysis. Also user interviews, affinity diagram, personas definition.
Week 2: Development sprint. This included paper prototypes, screen flow architecture, mid-fidelity prototypes, mock-ups. Brand style-guide.
Week 3: Implementation and delivery sprint. This included Usability tests and several iterations to redefine user interactions and feature and a final high - fidelity clickable prototype.

ROLE

I was involved in end to end design process but also facilitated workshops during the design studio sessions.

PROCESS